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Every morning you wake up, have your coffee (or tea), plan your day and go about the business of running a business.
What if you tried one fresh idea or new approach every day?
With the start of a new year, it’s a great time to start thinking about what you can do just a little differently for your business. It doesn't matter whether
you have just launched your business or you have been in business for many years. Take a small bold step, and then a larger, bolder step. See what happens when you try out
something new.
 Macdonald Design aims to stimulate your creative
juices with our ezine - Afresh | Ideas on Design and Marketing. You'll read about how businesses have implemented innovative marketing techniques
to increase their visibility and profitability. And, we'll supply plenty of fresh ideas while you're sipping your java at sunrise, just in case you run out of them.
We hope you enjoy our publication and invite your comments.
Current Issue
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Direct Mail Postcards
May 2006, v2.1
In this issue:
- The Humble Postcard Is Making A Comeback
- Direct Mail Postcards: 7 Ways to Grab Attention With Your Headline
- Project
Spotlight: The Power of the Postcard
The Humble Postcard Is Making A Comeback
Many businesses think postcards are a little old-fashioned for this era of Internet Marketing, but nothing could be further from the truth. (read
more)
Direct Mail Postcards: 7 Ways to Grab Attention With Your Headline
First, pick a goal or an accomplishment (saving money, increasing performance, improving health, avoiding pain, etc.). Then tell the reader how to accomplish this goal in X number of steps. Or give them X number of ways to achieve the same goal. (read more)
Project Spotlight: The Power of the Postcard
It’s easy to give an honest opinion of a product or service that you truly believe in and use yourself. So, this issue’s Project Spotlight features our firm’s use of Postcards to promote our own services. (read
more)
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